CLP-315W
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Target Customer
Target
Personal user & Small Office Home Office
Government/
Education
Home &
Personal
CLP-310/315
Small Biz.
(10~99 person)
8%
11%
23%
14%
27%
Large Biz.
(500+ person)
17%
Small Office
(1~9 person)
CLP-315W
Medium Biz.
(100~499 person)
[ Based on IDC 2007 3Q 1-20ppm Market Size ]
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Customer Benefit #1
Borderless Mobility
Connect wirelessly to your CLP-315W with 802.11B/G wireless network inbuilt.
Allowing users to roam around whilst still being connected to their printer.
Wireless
Your future
Your present
office
office
FACT FILE
802.11G is the third standard for Wireless LAN.
It works in the 2.4 GHz band (like 802.11b and
some cordless phones) but operates at a
maximum raw data rate of 54 Mbit/s.
802.11G hardware is fully backwards compatible
with 802.11b hardware. In an 11g network,
however, the presence of a legacy 802.11b
device will significantly reduce the speed
of the overall 802.11G network.
CLP-315W
Thus setting up your wireless CLP-315W is very
similar to how you setup your wireless router!
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Customer Benefit #2
Beating Our Own Record...
68%
82%
100%
CLP-310 series
CLP-300 series
HP 1215
A colour laser printer that easily fits on a users desk...
like any mono laser or Inkjet printer
...usable space!
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Customer Benefit #3
Even Quieter....
3rd generation NO-NOIS Technology makes printing even quieter.
45dBA*
50dBA
Normal Conversation
CLP-310 Series
Less interruptions =
increased productivity
*Less than 45dBA (colour printing). Less than 47dBA (mono printing).
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Customer Benefit #4
Consistent Quality....
High-quality laser printing with colour impact--
making your pictures and documents more impressive
CLP-310 Series
Print brilliant
documents every time
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Product Positioning
AUD$
2008 Q3
2008 Q4
2009 Q1
$ 499
$399
CLP-350N
5/19ppm, PDL
$ 399
$ 299
$ 249
$ 199
$329
CLP-315W
4/16ppm
$269
CLP-310
4/16ppm
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Supplies
CLP-310, CLP-315 & CLP-315W
Description
Part Code
Cyan: Average 1,000 standard pages*
CLT-C409S
Magenta: Average 1,000 standard pages*
CLT-M409S
CLT-Y409S
Yellow: Average 1,000 standard pages*
Black: Average 1,500 standard pages **
CLT-K409S
CLT-R409
CLT-W409
Imaging Unit : Approx. 24,000 pages (B&W)/ 6,000 pages (colour)
Waste toner container: Approx. 10,000 pages (B&W)/ 2,500 pages (colour)
*Declared continuous yield value according in accordance with ISO/IEC 19798
**Declared cartridge yield value in accordance with ISO/IEC 19752
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Comparison Chart – CLP-315 vs. CLP-300 & HP
CLP-310 & 315W
HP
CLP-300
CLJ 1215
Image
Print Speed
Resolution
FPOT
4/16 ppm
Up to 2,400 x 600 dpi
26 sec
4/16 ppm
Up to 2,400 x 600 dpi
26 sec
8/12 ppm
HP ImageREt 2400
24 sec
Processor
360 MHz
300 MHz
264 MHz
Memory
(Std./Max.)
32 MB/ 32MB
32 MB/32 MB
16 MB
Emulation
Interface
SPL-C
USB 2.0
SPL-C
USB 2.0
GDI
USB 2.0
Paper Input
150 cassette
150 cassette
150 Cassette
Toner
1.5K/1K
2K/1K
2.5K/2K
388x313x243
68% (VS HP)
390x344x295
82%(VS HP)
399x453x254mm
100%
Dim. (WxDxH)
(VS CLP-300 83%)
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